What type of content is used in visual communication?

Visual communication primarily relies on images and graphics as they convey information in a way that is often more engaging and easier to process than text alone. This type of content allows for the effective sharing of ideas, emotions, and complex data through visual means, utilizing elements such as photographs, illustrations, charts, and infographics. These visuals not only enhance understanding but also capture attention and promote retention of information, making them a vital component in various fields, including public relations.

Text-based content, while important, does not fall under the category of visual communication. Exclusive audio content, on the other hand, pertains to auditory communication, which is separate from the visual aspects. Detailed spreadsheets may contain valuable information but are typically not considered a form of visual communication in the context of effectively conveying a message to an audience. Thus, images and graphics stand out as the essential elements that define visual communication.